Home 
How Blumble Works 
Search Algorithm 
Your Privacy 
About 
Facebook
Twitter
Blog
Most recent job postings at Sega
via ZipRecruiter
schedule_type: Full-timesalary: 62K–93K a year
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$62,000.00 - $93,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$62,000.00 - $93,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Social Media Manager, the Associate Influencer Relations Mgr. is an exciting role in the ever-growing success of the Sonic the Hedgehog brand globally across various businesses, including games, consumer products, animation, and beyond.
The Associate Influencer Mgr. will support the Social Media and Marketing team on developing creative and strategic influencer marketing and communications plans for the Sonic the Hedgehog brand. This will include responsibilities such as planning, tactics, content creation, asset development, agency oversight, influencer and community communications, and more. This role is a unique opportunity to help the Sonic brand thrive while supporting the success of others and sharing the love of Sonic with content creators around the globe. The ideal candidate for this role has a minimum of two to four years of Influencer Relations or Community Management experience in the gaming or consumer product industry and is passionate about games and players, OR has the necessary soft skills required to help influencers and communities thrive.
Duties and Responsibilities:
• Work with brand marketing, social media, community, public relations, and development teams in the Americas, EMEA, and Japan to drive the overarching creator strategy and campaign narrative for the Sonic the Hedgehog brand.
• Collaborate with the wider teams regularly, identifying opportunities for engaging influencer-focused content that will resonate with fans of Sonic.
• Support internal global teams across Licensing, Partnerships and Brand, along with key external partners (Film/TV/Streaming/Animation/Business Partners) with influencer activation support as needed
• Grow and nurture the Sonic the Hedgehog talent pool, ensuring that we're reaching all segments of our diverse audience of players.
• Work closely with the Social Media Manager on our paid influencer strategy and take lead on managing influencer marketing strategies.
• Work closely with the Social Media Manager to further grow and develop Sonic's influencer-facing Twitch and YouTube presence.
• Work with U.S. Influencer and/or Creative agencies in day-to-day operations to execute creative promotions.
• Help develop and project manage the creation and distribution of creator kits tailored to specific products.
• Build an in-house Influencer Program to support content creators of all sizes on Sonic releases and activations.
• Create exciting opportunities for creators to work with the Sonic brand to aid in Product or Brand-related campaigns.
• Be a point of contact for content creators and influencers throughout NA.
• Arrange live or virtual events to utilize creators to build the Sonic brand while also supporting their own growth.
• Use your expertise of gaming and content strategies to grow the role in a way that evolves the brand and your own professional development.
• Analyze and report earned creator campaign results focusing on quantifiable metrics.
Qualifications and Skills:
• 2-4 years of experience in an Influencer Relations role. Gaming industry experience preferred.
• Excellent project management and creative planning skills.
• A strong understanding of influencer platforms such as TikTok, Twitch, YouTube, etc., and a familiarity with the unique workings of each platform.
• Knowledge of the content creation and influencer landscape within the gaming industry.
• Strong verbal, written, and reporting skills.
• Proficient with Photoshop, Excel, PowerPoint, SharePoint, and analytic measurement tools preferred.
• A creative thinker who is open to collaboration and thinking outside-the-box.
• Open to flexible hours while working with overseas teams.
• Ability to work as part of a small and busy team.
• Excellent communication skills, both internally to a wide range of teams as well as externally to creators and the wider public.
• Good existing relationships with a wide range of influencers, from small to large, preferred, and the capacity to manage a growing database of contacts.
• Positive and professional attitude.
• An understanding of social listening tools such as Tubular and Synthesio, and the ability to suggest others where they might be necessary to better improve our insights.
• A passionate gamer with deep knowledge of the Sonic the Hedgehog brand.
• A willingness to travel when the situation calls for it.
• Experience working with a Japanese game publisher is a plus Show more details...
Job Location...
Burbank Office - Burbank, CA
Salary Range
$62,000.00 - $93,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Social Media Manager, the Associate Influencer Relations Mgr. is an exciting role in the ever-growing success of the Sonic the Hedgehog brand globally across various businesses, including games, consumer products, animation, and beyond.
The Associate Influencer Mgr. will support the Social Media and Marketing team on developing creative and strategic influencer marketing and communications plans for the Sonic the Hedgehog brand. This will include responsibilities such as planning, tactics, content creation, asset development, agency oversight, influencer and community communications, and more. This role is a unique opportunity to help the Sonic brand thrive while supporting the success of others and sharing the love of Sonic with content creators around the globe. The ideal candidate for this role has a minimum of two to four years of Influencer Relations or Community Management experience in the gaming or consumer product industry and is passionate about games and players, OR has the necessary soft skills required to help influencers and communities thrive.
Duties and Responsibilities:
• Work with brand marketing, social media, community, public relations, and development teams in the Americas, EMEA, and Japan to drive the overarching creator strategy and campaign narrative for the Sonic the Hedgehog brand.
• Collaborate with the wider teams regularly, identifying opportunities for engaging influencer-focused content that will resonate with fans of Sonic.
• Support internal global teams across Licensing, Partnerships and Brand, along with key external partners (Film/TV/Streaming/Animation/Business Partners) with influencer activation support as needed
• Grow and nurture the Sonic the Hedgehog talent pool, ensuring that we're reaching all segments of our diverse audience of players.
• Work closely with the Social Media Manager on our paid influencer strategy and take lead on managing influencer marketing strategies.
• Work closely with the Social Media Manager to further grow and develop Sonic's influencer-facing Twitch and YouTube presence.
• Work with U.S. Influencer and/or Creative agencies in day-to-day operations to execute creative promotions.
• Help develop and project manage the creation and distribution of creator kits tailored to specific products.
• Build an in-house Influencer Program to support content creators of all sizes on Sonic releases and activations.
• Create exciting opportunities for creators to work with the Sonic brand to aid in Product or Brand-related campaigns.
• Be a point of contact for content creators and influencers throughout NA.
• Arrange live or virtual events to utilize creators to build the Sonic brand while also supporting their own growth.
• Use your expertise of gaming and content strategies to grow the role in a way that evolves the brand and your own professional development.
• Analyze and report earned creator campaign results focusing on quantifiable metrics.
Qualifications and Skills:
• 2-4 years of experience in an Influencer Relations role. Gaming industry experience preferred.
• Excellent project management and creative planning skills.
• A strong understanding of influencer platforms such as TikTok, Twitch, YouTube, etc., and a familiarity with the unique workings of each platform.
• Knowledge of the content creation and influencer landscape within the gaming industry.
• Strong verbal, written, and reporting skills.
• Proficient with Photoshop, Excel, PowerPoint, SharePoint, and analytic measurement tools preferred.
• A creative thinker who is open to collaboration and thinking outside-the-box.
• Open to flexible hours while working with overseas teams.
• Ability to work as part of a small and busy team.
• Excellent communication skills, both internally to a wide range of teams as well as externally to creators and the wider public.
• Good existing relationships with a wide range of influencers, from small to large, preferred, and the capacity to manage a growing database of contacts.
• Positive and professional attitude.
• An understanding of social listening tools such as Tubular and Synthesio, and the ability to suggest others where they might be necessary to better improve our insights.
• A passionate gamer with deep knowledge of the Sonic the Hedgehog brand.
• A willingness to travel when the situation calls for it.
• Experience working with a Japanese game publisher is a plus Show more details...
via Salary.com
posted_at: 17 days agoschedule_type: Full-time
Job Details
Job Location: Progress - Irvine, CA...
Salary Range: $88,000.00 - $132,000.00 Salary
Description
Hybrid Work Model
SEGA. . . What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series? . . .
When we think of SEGA, we think of its evolution as a pioneer in the video game
Job Details
Job Location: Progress - Irvine, CA...
Salary Range: $88,000.00 - $132,000.00 Salary
Description
Hybrid Work Model
SEGA. . . What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series? . . .
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs something we are very proud of and excited about as the market continues to change.
New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Are you an experienced Community Manager with a passion for video games? Do you have experiencing launching and supporting AAA titles?
SEGA of America seeks an experienced community professional to grow, nurture, and maintain our community. The ideal candidate has proven experience working with 3rd party gaming communities and content creators, with an understanding of how communications, content, social media, and influencer relationships intersect with each other. Reporting into the Director of Community, this role is expected to lead external product communication for SEGA products and provide a strong connection between the community and our internal teams.
Independent and autonomous, the Community Manager serves an essential function in ensuring that SEGA titles are well-received by the public.
Duties and Responsibilities:
• Help establish a strong and specific brand voice and personality for the SEGA brand as well as titles from other studios when needed
• Collaborate with SEGA of America, SEGA of Japan, and SEGA of Europe cross-functional and international teams to develop globally integrated and innovate community campaigns that are aligned with the project’s strategic and financial goals.
• Create and maintain social content roadmap calendar, clearly outlining promotional efforts and keeping Community Director and cross functional teams organized.
• Serves as a key community contact with direct interface with development and studio groups to supply them with key insights, trends and best practices
• Contribute to content strategy and player-facing communications, including active engagement on official social channels, community channels and reactive messaging
• Provide engaging written and visual content, working with social and creative agencies as necessary
• Manage all owned channels for assigned products, including social media (Facebook, Instagram, Twitter, TikTok, YouTube), forums (Reddit, owned forums) and 1st party community hubs
• Retain, support, and build long-term relationships with existing content creators
• Expert on all social channels and their tools managing relationships with each of the platform account managers
• Identify needs, problems, common opinions, and end-user sentiment through official community channels and social media, providing meaningful reporting to management
• Analyze and report metrics pertaining to community sentiment and social engagement, as well as KPIs online activities, to drive improvement, optimization, and innovation
• Drive views and concurrency on Twitch and YouTube
• Provide and create the voice of the game and developer to players, and vice versa, via social channels
• Become a product expert and participate in livestreams and video productions as an informational and authoritative brand representative, when required
• Track and manage all aspects of marketing budget across your portfolio with rigor and accuracy.
• Other duties as assigned
Skills and Abilities:
• 4-6 years’ experience in community management, social media marketing or fan-focused public relations in a related field or on major consumer brands
• Must be an avid gamer, including time spent in relevant genres and recent releases. Interest in video games culture and gaming communities a must. Interest and experience in Anime industry or brands a plus.
• Bachelor’s degrees or equivalent experience in communication, marketing, or related field
• In-depth knowledge of current community and content distribution channels, emergent trends and best practices, and the role they play in community and publishing strategy
• Exemplary product and brand communications, copywriting, and creative writing skills
• Exceptional oral and written communication skills, with the ability to articulate a vision across various audiences. Ability to tell a story via PowerPoint and/or Excel a strong plus.
• Knowledge of publisher streaming and content creation on streaming and social channels and familiar with back-end analysis of metrics and scheduling
• Organized self-starter, with demonstrated ability to plan and self-manage concurrent content pipelines and programs, while working in a team environment
• Active engagement in current games industry news with a deep understanding of gamer culture in social media
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Ability to coordinate execution of plans within budget, set timelines, and to meet deadlines across all duties of the role. Experience building new processes and applying best practices a strong plus.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics
• Proficiency with MS Office and social analytic platforms
• Demonstrated ability to handle confidential product, business, and trade information and remain professional at all times
• Japanese language skills and experience working with Japanese/Asian corporations (not required, but a plus).
• Graphic design experience a nice to have but not required
• Positive, professional, collaborative, and flexible attitude.
• Ability to work in-person in Irvine, CA in hybrid model Show more details...
Job Location: Progress - Irvine, CA...
Salary Range: $88,000.00 - $132,000.00 Salary
Description
Hybrid Work Model
SEGA. . . What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series? . . .
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs something we are very proud of and excited about as the market continues to change.
New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Are you an experienced Community Manager with a passion for video games? Do you have experiencing launching and supporting AAA titles?
SEGA of America seeks an experienced community professional to grow, nurture, and maintain our community. The ideal candidate has proven experience working with 3rd party gaming communities and content creators, with an understanding of how communications, content, social media, and influencer relationships intersect with each other. Reporting into the Director of Community, this role is expected to lead external product communication for SEGA products and provide a strong connection between the community and our internal teams.
Independent and autonomous, the Community Manager serves an essential function in ensuring that SEGA titles are well-received by the public.
Duties and Responsibilities:
• Help establish a strong and specific brand voice and personality for the SEGA brand as well as titles from other studios when needed
• Collaborate with SEGA of America, SEGA of Japan, and SEGA of Europe cross-functional and international teams to develop globally integrated and innovate community campaigns that are aligned with the project’s strategic and financial goals.
• Create and maintain social content roadmap calendar, clearly outlining promotional efforts and keeping Community Director and cross functional teams organized.
• Serves as a key community contact with direct interface with development and studio groups to supply them with key insights, trends and best practices
• Contribute to content strategy and player-facing communications, including active engagement on official social channels, community channels and reactive messaging
• Provide engaging written and visual content, working with social and creative agencies as necessary
• Manage all owned channels for assigned products, including social media (Facebook, Instagram, Twitter, TikTok, YouTube), forums (Reddit, owned forums) and 1st party community hubs
• Retain, support, and build long-term relationships with existing content creators
• Expert on all social channels and their tools managing relationships with each of the platform account managers
• Identify needs, problems, common opinions, and end-user sentiment through official community channels and social media, providing meaningful reporting to management
• Analyze and report metrics pertaining to community sentiment and social engagement, as well as KPIs online activities, to drive improvement, optimization, and innovation
• Drive views and concurrency on Twitch and YouTube
• Provide and create the voice of the game and developer to players, and vice versa, via social channels
• Become a product expert and participate in livestreams and video productions as an informational and authoritative brand representative, when required
• Track and manage all aspects of marketing budget across your portfolio with rigor and accuracy.
• Other duties as assigned
Skills and Abilities:
• 4-6 years’ experience in community management, social media marketing or fan-focused public relations in a related field or on major consumer brands
• Must be an avid gamer, including time spent in relevant genres and recent releases. Interest in video games culture and gaming communities a must. Interest and experience in Anime industry or brands a plus.
• Bachelor’s degrees or equivalent experience in communication, marketing, or related field
• In-depth knowledge of current community and content distribution channels, emergent trends and best practices, and the role they play in community and publishing strategy
• Exemplary product and brand communications, copywriting, and creative writing skills
• Exceptional oral and written communication skills, with the ability to articulate a vision across various audiences. Ability to tell a story via PowerPoint and/or Excel a strong plus.
• Knowledge of publisher streaming and content creation on streaming and social channels and familiar with back-end analysis of metrics and scheduling
• Organized self-starter, with demonstrated ability to plan and self-manage concurrent content pipelines and programs, while working in a team environment
• Active engagement in current games industry news with a deep understanding of gamer culture in social media
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Ability to coordinate execution of plans within budget, set timelines, and to meet deadlines across all duties of the role. Experience building new processes and applying best practices a strong plus.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics
• Proficiency with MS Office and social analytic platforms
• Demonstrated ability to handle confidential product, business, and trade information and remain professional at all times
• Japanese language skills and experience working with Japanese/Asian corporations (not required, but a plus).
• Graphic design experience a nice to have but not required
• Positive, professional, collaborative, and flexible attitude.
• Ability to work in-person in Irvine, CA in hybrid model Show more details...
via Jora
posted_at: 23 hours agoschedule_type: Full-time
Description
Position at SEGA European Head Office...
Senior Business Manager - Digital Sales
Based at Sega HQ, Brentford, West London.
Hybrid - 2 days per week in the office, 3 days flexible.
Why Us:
SEGA employees are passionate about entertaining the world with creative, innovative experiences while being part of a vibrant gaming community. We are a global company with the resources to match, coupled with a place where everyone knows each
Description
Position at SEGA European Head Office...
Senior Business Manager - Digital Sales
Based at Sega HQ, Brentford, West London.
Hybrid - 2 days per week in the office, 3 days flexible.
Why Us:
SEGA employees are passionate about entertaining the world with creative, innovative experiences while being part of a vibrant gaming community. We are a global company with the resources to match, coupled with a place where everyone knows each other on a first-name basis, working together to create innovative experiences, one community at a time. Our world-class development Studios span the UK, France, Bulgaria, and Canada. Known for quality and creativity above all else, our studios include, Amplitude Studios, Creative Assembly, HARDlight, Relic Entertainment, Sports Interactive, and Two Point Studios.
The Senior Business Manager - Digital Sales is a newly created role and will join our expanding Sega of Europe (SOE) Digital Sales team, looking after PC Direct to Consumer business, 1st Party digital commerce relationships, and internal stakeholders for specific SEGA Studios and 3rd party digital business. Working with the Director of Digital Sales and the wider Commercial Publishing team, you will manage the day-to-day business with business contacts, including new release planning, pricing, promotions, and special projects. Additionally, through organisation and communication with key internal stakeholders (SEGA Content Pillars, Commercial Publishing, Brand, Marketing, PD, Legal, Finance, and local territory teams), you will help ensure all programs are in line with the global business goals.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much more!
Why You:
You will be a dynamic sales manager with considerable experience in the gaming industry and a proven track record of launching digital games across PC and console. You will be capable of working within a dynamic sales team, whilst effectively managing a diverse base of internal and external stakeholders. Essentially, you will have a passion and in-depth knowledge of the ever-changing video games industry and will be capable of delivering commercial targets and driving strategy.
Responsibilities include:
• Manage and deliver the SEGA Digital Sales Business Plan target.
• Support SEGA’s Pillar teams with launch & lifecycle planning strategies and implementation.
• Work with internal global stakeholders to integrate Digital into the wider program of activity for SEGA.
• Develop, maintain, and grow the day-to-day relationships with 1st Party and 3rd party partners in EMEA and NSCA, positioning SEGA as a key business partner.
• Manage day-to-day partner requirements, level of business, and agreement status.
• Develop and implement programs to support new and existing digital content on the current and new platforms and through supporting marketing activity.
• Work with key internal teams (Brand, Marketing, PD, Operations) to deliver product releases and secure the appropriate support as required.
• Internally liaise with the broader Commercial Publishing, Operations, Legal, Marketing, PD, Legal, Finance and local business teams to ensure activity is regionally and globally optimized.
• Manage and lead on all commercial matters (pricing, promotions, forex) for SEGA content.
• Become a subject matter expert in the areas that deliver digital commercial success.
• Be at the forefront of new digital initiatives and provide insight on potential new digital opportunities.
• Support the Director of Digital Sales in the long-term growth of Digital business.
• Participate in internal planning discussions, e.g., provide feedback on upcoming digital product SKU configurations and program opportunities.
• Develop and potentially lead ad-hoc special projects to support the wider 1st Party relationships.
• Evaluate and recommend content for Sega’s future Digital catalog.
Knowledge, Skills & Experience:
• Experience working with digital content within a Commercial, Business Development, or Marketing role within the gaming industry.
• An expert understanding of the digital ecosystems is required.
• An experienced communicator with internal and external stakeholders.
• Able to understand the different regional business nuances.
• Experience in delivering project-based work.
• A creative thinker with a proven track record of problem-solving.
• Accomplished in relationship building and negotiation.
• Experience working across EMEA and NCSA markets preferred.
• Proficient in MS Office (Word, Excel, PowerPoint).
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you’re a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you’re pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform, and build awareness through our inclusion and wellbeing staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
Position at SEGA European Head Office...
Senior Business Manager - Digital Sales
Based at Sega HQ, Brentford, West London.
Hybrid - 2 days per week in the office, 3 days flexible.
Why Us:
SEGA employees are passionate about entertaining the world with creative, innovative experiences while being part of a vibrant gaming community. We are a global company with the resources to match, coupled with a place where everyone knows each other on a first-name basis, working together to create innovative experiences, one community at a time. Our world-class development Studios span the UK, France, Bulgaria, and Canada. Known for quality and creativity above all else, our studios include, Amplitude Studios, Creative Assembly, HARDlight, Relic Entertainment, Sports Interactive, and Two Point Studios.
The Senior Business Manager - Digital Sales is a newly created role and will join our expanding Sega of Europe (SOE) Digital Sales team, looking after PC Direct to Consumer business, 1st Party digital commerce relationships, and internal stakeholders for specific SEGA Studios and 3rd party digital business. Working with the Director of Digital Sales and the wider Commercial Publishing team, you will manage the day-to-day business with business contacts, including new release planning, pricing, promotions, and special projects. Additionally, through organisation and communication with key internal stakeholders (SEGA Content Pillars, Commercial Publishing, Brand, Marketing, PD, Legal, Finance, and local territory teams), you will help ensure all programs are in line with the global business goals.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much more!
Why You:
You will be a dynamic sales manager with considerable experience in the gaming industry and a proven track record of launching digital games across PC and console. You will be capable of working within a dynamic sales team, whilst effectively managing a diverse base of internal and external stakeholders. Essentially, you will have a passion and in-depth knowledge of the ever-changing video games industry and will be capable of delivering commercial targets and driving strategy.
Responsibilities include:
• Manage and deliver the SEGA Digital Sales Business Plan target.
• Support SEGA’s Pillar teams with launch & lifecycle planning strategies and implementation.
• Work with internal global stakeholders to integrate Digital into the wider program of activity for SEGA.
• Develop, maintain, and grow the day-to-day relationships with 1st Party and 3rd party partners in EMEA and NSCA, positioning SEGA as a key business partner.
• Manage day-to-day partner requirements, level of business, and agreement status.
• Develop and implement programs to support new and existing digital content on the current and new platforms and through supporting marketing activity.
• Work with key internal teams (Brand, Marketing, PD, Operations) to deliver product releases and secure the appropriate support as required.
• Internally liaise with the broader Commercial Publishing, Operations, Legal, Marketing, PD, Legal, Finance and local business teams to ensure activity is regionally and globally optimized.
• Manage and lead on all commercial matters (pricing, promotions, forex) for SEGA content.
• Become a subject matter expert in the areas that deliver digital commercial success.
• Be at the forefront of new digital initiatives and provide insight on potential new digital opportunities.
• Support the Director of Digital Sales in the long-term growth of Digital business.
• Participate in internal planning discussions, e.g., provide feedback on upcoming digital product SKU configurations and program opportunities.
• Develop and potentially lead ad-hoc special projects to support the wider 1st Party relationships.
• Evaluate and recommend content for Sega’s future Digital catalog.
Knowledge, Skills & Experience:
• Experience working with digital content within a Commercial, Business Development, or Marketing role within the gaming industry.
• An expert understanding of the digital ecosystems is required.
• An experienced communicator with internal and external stakeholders.
• Able to understand the different regional business nuances.
• Experience in delivering project-based work.
• A creative thinker with a proven track record of problem-solving.
• Accomplished in relationship building and negotiation.
• Experience working across EMEA and NCSA markets preferred.
• Proficient in MS Office (Word, Excel, PowerPoint).
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you’re a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you’re pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform, and build awareness through our inclusion and wellbeing staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
via ZipRecruiter
schedule_type: Full-timesalary: 124,416–186,624 a year
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$124,416.00 - $186,624.00 Salary
Description
Hybrid Work Model
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$124,416.00 - $186,624.00 Salary
Description
Hybrid Work Model
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Brand Director, the Sr. Brand Manager will be an important role in the continued growth of the Sonic the Hedgehog brand globally across various businesses including games, consumer products, animation and beyond.
The Sr. Brand Manager position will oversee the development and execution of the global marketing strategies for the entire Sonic the Hedgehog brand across all areas in which it functions. This will be a multi-pronged role that will manage various brand initiatives across games, film, licensing, animated content and emerging opportunities. Additionally, it will work with the Promotions/Partnerships team. Responsibilities will include development of global product marketing strategies, brand positioning, budgeting, development of global creative assets, external partner and agency relationships, and oversight on global marketing plans. This role will work closely with other teams working on the Sonic brand globally. The role will require experience in digital consumer marketing, franchise management and gaming.
This role will interface closely with teams in Orange County (CA), England and in Japan.
Duties and Responsibilities:
• Take ownership of brand and marketing strategies for the overall Sonic brand and various areas including game launches via lifecycle management.
• Ensure business plan goals are met and budget management is achieved while maximizing global campaign effectiveness.
• Partner closely with the cross functional and international teams to ensure development, marketing, and sales executions are integrated and aligned with the project's strategic and financial goals.
• Serve as the point person for marketing strategy and plan development to support the overall brand, and various internal Sonic teams including film, licensing, animation and emerging opportunities.
• Studio-focused collaboration and planning with product development teams to drive drive brand growth globally.
• Execute on marketing campaigns, creative, digital content, channel, promotions and first party partnership opportunities.
• Manages creative production of advertising and core brand assets including but not limited to trailers, packaging, advertising assets, social media, and all things creative.
• Actively involved with internal greenlighting process for all areas of the business.
• Support in various consumer research and business data analysis projects to intelligently develop marketing strategies & franchise planning.
• Oversee large-scale events, production and promotions, broadcasting operations, sponsor relationships, program management, and player interfacing.
• Identify areas of concern in the execution of all brand plans and course correct to maximize the success of the product.
• Develops and manages creative assets for campaigns across multiple areas of the Sonic business. Delivers assets to internal partner organizations and external partners when necessary.
• Understands the media landscape, recognizes opportunities, and demonstrates knowledge of booking creative and effective media campaigns.
• Manages media agencies, creative agencies, event agencies, and promotional partnerships.
• Serves as a key contact across the development group to supply them with key consumer and marketing insight.
• Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans
• Assist in developing goals and objectives for support team members to improve worker efficiency and motivation.
• Other duties as assigned.
Qualifications and Skills:
• Proven track record of highly creative and imaginative campaigns showing strong results.
• 6-8+ years' experience in marketing in a variety of roles potentially including game publisher marketing, creative and media agencies and/or consumer products is a plus.
• Creative agency and media agency background is a plus.
• Experience with both domestic and international marketing campaigns.
• Bachelor's Degree or equivalent experience in the field.
• Experience working on major global gaming and/or entertainment brands with proven track record to achieve business goals
• Experience creating and owning global marketing campaigns from the research and positioning stage through go-to-market and post-launch management
• Knowledge of the Sonic brand along with games/entertainment industries
• Ability to budget, analyze, project sales and forecasts for upcoming products w/ P&L experience
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Experience in project management, analysis, and the ability to work with multiple teams.
• Must provide evidence of ability to manage multiple projects in a fast-paced environment.
• Highly effective oral and written communication skills, attention to detail and presentation skills to executive level team members.
• Positive and professional attitude.
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Ability to coordinate execution of plans within budget, set timelines, and to meet deadlines without fail.
• Ability to develop, pitch, and execute a marketing plan, delegating tasks and working with cross functional teams to ensure the vision is executed effectively to meet and exceed goals.
• Ability to manage a small team, delegate tasks, and set clear goals to improve workplace and department efficiency.
• Knowledge of game development is a plus.
• Must have experience working in a global environment.
• Willing to work overtime and conduct meetings with Europe and Japan at off hours.
• Occasional work over the weekend and travel may be required Show more details...
Job Location...
Burbank Office - Burbank, CA
Salary Range
$124,416.00 - $186,624.00 Salary
Description
Hybrid Work Model
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Brand Director, the Sr. Brand Manager will be an important role in the continued growth of the Sonic the Hedgehog brand globally across various businesses including games, consumer products, animation and beyond.
The Sr. Brand Manager position will oversee the development and execution of the global marketing strategies for the entire Sonic the Hedgehog brand across all areas in which it functions. This will be a multi-pronged role that will manage various brand initiatives across games, film, licensing, animated content and emerging opportunities. Additionally, it will work with the Promotions/Partnerships team. Responsibilities will include development of global product marketing strategies, brand positioning, budgeting, development of global creative assets, external partner and agency relationships, and oversight on global marketing plans. This role will work closely with other teams working on the Sonic brand globally. The role will require experience in digital consumer marketing, franchise management and gaming.
This role will interface closely with teams in Orange County (CA), England and in Japan.
Duties and Responsibilities:
• Take ownership of brand and marketing strategies for the overall Sonic brand and various areas including game launches via lifecycle management.
• Ensure business plan goals are met and budget management is achieved while maximizing global campaign effectiveness.
• Partner closely with the cross functional and international teams to ensure development, marketing, and sales executions are integrated and aligned with the project's strategic and financial goals.
• Serve as the point person for marketing strategy and plan development to support the overall brand, and various internal Sonic teams including film, licensing, animation and emerging opportunities.
• Studio-focused collaboration and planning with product development teams to drive drive brand growth globally.
• Execute on marketing campaigns, creative, digital content, channel, promotions and first party partnership opportunities.
• Manages creative production of advertising and core brand assets including but not limited to trailers, packaging, advertising assets, social media, and all things creative.
• Actively involved with internal greenlighting process for all areas of the business.
• Support in various consumer research and business data analysis projects to intelligently develop marketing strategies & franchise planning.
• Oversee large-scale events, production and promotions, broadcasting operations, sponsor relationships, program management, and player interfacing.
• Identify areas of concern in the execution of all brand plans and course correct to maximize the success of the product.
• Develops and manages creative assets for campaigns across multiple areas of the Sonic business. Delivers assets to internal partner organizations and external partners when necessary.
• Understands the media landscape, recognizes opportunities, and demonstrates knowledge of booking creative and effective media campaigns.
• Manages media agencies, creative agencies, event agencies, and promotional partnerships.
• Serves as a key contact across the development group to supply them with key consumer and marketing insight.
• Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans
• Assist in developing goals and objectives for support team members to improve worker efficiency and motivation.
• Other duties as assigned.
Qualifications and Skills:
• Proven track record of highly creative and imaginative campaigns showing strong results.
• 6-8+ years' experience in marketing in a variety of roles potentially including game publisher marketing, creative and media agencies and/or consumer products is a plus.
• Creative agency and media agency background is a plus.
• Experience with both domestic and international marketing campaigns.
• Bachelor's Degree or equivalent experience in the field.
• Experience working on major global gaming and/or entertainment brands with proven track record to achieve business goals
• Experience creating and owning global marketing campaigns from the research and positioning stage through go-to-market and post-launch management
• Knowledge of the Sonic brand along with games/entertainment industries
• Ability to budget, analyze, project sales and forecasts for upcoming products w/ P&L experience
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Experience in project management, analysis, and the ability to work with multiple teams.
• Must provide evidence of ability to manage multiple projects in a fast-paced environment.
• Highly effective oral and written communication skills, attention to detail and presentation skills to executive level team members.
• Positive and professional attitude.
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Ability to coordinate execution of plans within budget, set timelines, and to meet deadlines without fail.
• Ability to develop, pitch, and execute a marketing plan, delegating tasks and working with cross functional teams to ensure the vision is executed effectively to meet and exceed goals.
• Ability to manage a small team, delegate tasks, and set clear goals to improve workplace and department efficiency.
• Knowledge of game development is a plus.
• Must have experience working in a global environment.
• Willing to work overtime and conduct meetings with Europe and Japan at off hours.
• Occasional work over the weekend and travel may be required Show more details...
via Paycomonline.net
schedule_type: Full-time
Job Details
Job Location: Burbank Office - Burbank, CA...
Salary Range: $69,293.00 - $103,939.00
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home.
Job Details
Job Location: Burbank Office - Burbank, CA...
Salary Range: $69,293.00 - $103,939.00
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA… What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There’s never been a more exciting time in the company’s history to join SEGA!
Job Summary:
This is an exciting opportunity for someone interested in managing consumer products programs for some of the top brands in video games from SEGA’s rockstar roster of games, including Sonic the Hedgehog!
As the Associate Licensing Manager, you will help shape and implement the future of SEGA's award-winning consumer products programs by directly influencing strategy and overseeing execution. You will use your experience in outbound licensing to bring exciting programs to life for SEGA IP that deliver revenue and drive awareness and engagement with fans. This position will also discover and recommend innovative licensing opportunities and categories across hard lines that further SEGA’s presence at retail and among fans. You will manage the negotiation of licensing deals, execute agreements and own the relationship with licensees entirely. This position will work with the Senior Licensing Manager to determine short-term strategic objectives and contribute to the long-term strategies of the licensing department.
Duties and Responsibilities:
• Manage hard lines programs with existing and new partners (with Senior Licensing Manager consultation), inclusive of contract execution, analyzing performance and marketing strategy for product sell-in and sell-through.
• Manage the execution of all licensing documents and clearances (NDAs, deal memos, merchandise license agreements, amendments, etc.) and review licensing contracts, negotiate key business terms with licensees and work closely with legal team to finalize contracts.
• Manage the process between licensee and SEGA Corporate Finance and Accounting to ensure accuracy of royalty reporting on a quarterly basis.
• Liaise with Product Development team to ensure timely approval of products which may include: lead meetings; coordinate programs across all categories; review line lists; respond to product development team in the case of product submission changes; execute merchandising plans; public relations and advertising coordination.
• Contribute towards development of marketing materials and presentation of SEGA IP to potential and existing licensees.
• Recommend growth opportunities in new product categories and execute new segments to fill gaps for each SEGA property.
• Obtain and review quarterly sales forecast information from licensees in order to build quarterly forecast and budget. With consultation from direct supervisor, works with licensees to adjust forecasts and manages business expectations accordingly.
• In partnership with direct supervisor, provide category input within the long-term strategic plan. Lead discussions based on strategic market research and industry knowledge.
• Work with direct supervisor to compile and analyze retail sell-through information including analyzing sales trends.
• Support Licensing Manager on Licensing Expo by orchestrating the logistics of the show including booth development, marketing collateral and global meeting venue booking in partnership with the Licensing Director.
Qualifications and Skills:
• Bachelor’s degree or equivalent
• 3+ years of experience in outbound consumer products licensing
• Strong proficiency in reviewing licensing contracts and fluency in negotiating key business terms
• Knowledge of the retail market in general to envision new consumer product opportunities
• Excellent relationship builder with collaborative team player mentality
• Accomplished communicator and analyst with attention to detail
• Team player and collaborator
• Resourceful, takes initiative and self-starter
Preferred Skills:
• 2+ years of experience in entertainment licensing specifically
• Understanding of Licensing financials
• Character licensing management experience a plus
• E-commerce experience a plus Show more details...
Job Location: Burbank Office - Burbank, CA...
Salary Range: $69,293.00 - $103,939.00
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA… What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs – something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There’s never been a more exciting time in the company’s history to join SEGA!
Job Summary:
This is an exciting opportunity for someone interested in managing consumer products programs for some of the top brands in video games from SEGA’s rockstar roster of games, including Sonic the Hedgehog!
As the Associate Licensing Manager, you will help shape and implement the future of SEGA's award-winning consumer products programs by directly influencing strategy and overseeing execution. You will use your experience in outbound licensing to bring exciting programs to life for SEGA IP that deliver revenue and drive awareness and engagement with fans. This position will also discover and recommend innovative licensing opportunities and categories across hard lines that further SEGA’s presence at retail and among fans. You will manage the negotiation of licensing deals, execute agreements and own the relationship with licensees entirely. This position will work with the Senior Licensing Manager to determine short-term strategic objectives and contribute to the long-term strategies of the licensing department.
Duties and Responsibilities:
• Manage hard lines programs with existing and new partners (with Senior Licensing Manager consultation), inclusive of contract execution, analyzing performance and marketing strategy for product sell-in and sell-through.
• Manage the execution of all licensing documents and clearances (NDAs, deal memos, merchandise license agreements, amendments, etc.) and review licensing contracts, negotiate key business terms with licensees and work closely with legal team to finalize contracts.
• Manage the process between licensee and SEGA Corporate Finance and Accounting to ensure accuracy of royalty reporting on a quarterly basis.
• Liaise with Product Development team to ensure timely approval of products which may include: lead meetings; coordinate programs across all categories; review line lists; respond to product development team in the case of product submission changes; execute merchandising plans; public relations and advertising coordination.
• Contribute towards development of marketing materials and presentation of SEGA IP to potential and existing licensees.
• Recommend growth opportunities in new product categories and execute new segments to fill gaps for each SEGA property.
• Obtain and review quarterly sales forecast information from licensees in order to build quarterly forecast and budget. With consultation from direct supervisor, works with licensees to adjust forecasts and manages business expectations accordingly.
• In partnership with direct supervisor, provide category input within the long-term strategic plan. Lead discussions based on strategic market research and industry knowledge.
• Work with direct supervisor to compile and analyze retail sell-through information including analyzing sales trends.
• Support Licensing Manager on Licensing Expo by orchestrating the logistics of the show including booth development, marketing collateral and global meeting venue booking in partnership with the Licensing Director.
Qualifications and Skills:
• Bachelor’s degree or equivalent
• 3+ years of experience in outbound consumer products licensing
• Strong proficiency in reviewing licensing contracts and fluency in negotiating key business terms
• Knowledge of the retail market in general to envision new consumer product opportunities
• Excellent relationship builder with collaborative team player mentality
• Accomplished communicator and analyst with attention to detail
• Team player and collaborator
• Resourceful, takes initiative and self-starter
Preferred Skills:
• 2+ years of experience in entertainment licensing specifically
• Understanding of Licensing financials
• Character licensing management experience a plus
• E-commerce experience a plus Show more details...
via Girlboss Jobs
schedule_type: Full-time
Sega of America is seeking a Communications Manager who will drive the PR, social, and communications strategies for several key brands within the Retro portfolio throughout NA and EMEA. In this position you will play a critical role in crafting and telling the story of each game campaign to players, media, and content creators. Reporting to the Brand Marketing Director, the ideal candidate has a... minimum of 4 years of public relations experience
Sega of America is seeking a Communications Manager who will drive the PR, social, and communications strategies for several key brands within the Retro portfolio throughout NA and EMEA. In this position you will play a critical role in crafting and telling the story of each game campaign to players, media, and content creators. Reporting to the Brand Marketing Director, the ideal candidate has a... minimum of 4 years of public relations experience in the gaming industry and is passionate about games and players.
Duties and Responsibilities:
• Drive the over-arching communication strategy and lead the campaign narrative for multiple game launches, while collaborating with internal brand marketing, production, and community teams in the Americas and EMEA.
• Act as subject matter expert for assigned titles and represent Retro IP to external media.
• Arrange and attend live or virtual communications events such as hands-on presentations and media tours.
• Be the point of contact for all endemic and non-endemic media contacts throughout NA.
• In partnership with development and promotion teams in Japan, build and execute first look, hands-on, preview, and review strategies for NA and EMEA, resulting in maximum press coverage.
• Manage US PR agency in activities ranging from day-to-day operations to executing break-through promotions.
• Manage all PR assets, including scheduling, creation, approval, and publishing to achieve pre-set PR beats.
• Outline, write, and secure approval of press releases, media advisories, newsletters, and other messaging.
• Work closely with NA and EMEA publishing teams to oversee content creator, celebrity, and live streaming strategies across Twitch, YouTube, and other social media channels.
• Analyze and report earned media campaign results with a focus on quantifiable metrics utilizing PR analytics tools such as Meltwater and Synthesio.
Qualifications and Skills:
• 4+ years experience in a public relations role, gaming industry experience preferred.
• Excellent project management and PR planning skills.
• Knowledge of media landscape and competitive products within the gaming industry.
• Strong verbal, written, and reporting skills.
• Proficient with Photoshop, Excel, PowerPoint, SharePoint, and PR measurement tools preferred.
• Open to flexible hours while working with overseas teams.
• Positive and professional attitude.
• A passionate gamer with deep knowledge of Retro games a plus.
• Strong existing relationships with media and content creators a plus.
• Experience utilizing first party communication tools a plus.
• Experience working with a Japanese games publisher is a plus Show more details...
Duties and Responsibilities:
• Drive the over-arching communication strategy and lead the campaign narrative for multiple game launches, while collaborating with internal brand marketing, production, and community teams in the Americas and EMEA.
• Act as subject matter expert for assigned titles and represent Retro IP to external media.
• Arrange and attend live or virtual communications events such as hands-on presentations and media tours.
• Be the point of contact for all endemic and non-endemic media contacts throughout NA.
• In partnership with development and promotion teams in Japan, build and execute first look, hands-on, preview, and review strategies for NA and EMEA, resulting in maximum press coverage.
• Manage US PR agency in activities ranging from day-to-day operations to executing break-through promotions.
• Manage all PR assets, including scheduling, creation, approval, and publishing to achieve pre-set PR beats.
• Outline, write, and secure approval of press releases, media advisories, newsletters, and other messaging.
• Work closely with NA and EMEA publishing teams to oversee content creator, celebrity, and live streaming strategies across Twitch, YouTube, and other social media channels.
• Analyze and report earned media campaign results with a focus on quantifiable metrics utilizing PR analytics tools such as Meltwater and Synthesio.
Qualifications and Skills:
• 4+ years experience in a public relations role, gaming industry experience preferred.
• Excellent project management and PR planning skills.
• Knowledge of media landscape and competitive products within the gaming industry.
• Strong verbal, written, and reporting skills.
• Proficient with Photoshop, Excel, PowerPoint, SharePoint, and PR measurement tools preferred.
• Open to flexible hours while working with overseas teams.
• Positive and professional attitude.
• A passionate gamer with deep knowledge of Retro games a plus.
• Strong existing relationships with media and content creators a plus.
• Experience utilizing first party communication tools a plus.
• Experience working with a Japanese games publisher is a plus Show more details...
via BeBee
posted_at: 2 days agoschedule_type: Full-time
Marketing & PR Brentford, Middlesex Description
Position at SEGA European Head Office
Junior Product Marketing Manager EMEA – RGG Studio and other SEGA IP...
Hybrid – 2 days per week in the office, 3 days flexible. Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The
Marketing & PR Brentford, Middlesex Description
Position at SEGA European Head Office
Junior Product Marketing Manager EMEA – RGG Studio and other SEGA IP...
Hybrid – 2 days per week in the office, 3 days flexible. Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The EMEA Junior Product Marketing Manager (RGG Studio and other SEGA IP) is a newly created role and will join an expanding EMEA Product Marketing team to support the continued growth and development of SEGA of America titles to maximise the lifecycle of each launch across an ever-changing video games market. Reporting to the EMEA Product Marketing Managers and collaborating closely with the US Brand Pillar teams and other cross-functional teams based in EMEA, North America, and Japan, you will support the product management process across designated SEGA IP and the RGG Studio portfolio which includes the multi-million selling and award-winning Yakuza franchise.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much moreWhy You:
You will have some experience in a product marketing role within a multinational organisation and will be capable of supporting the planning and execution of marketing campaigns to drive the success of product lifecycles. You will have experience working cross-functionally with a wide range of internal and external stakeholders and managing multiple agencies. You will be detail-oriented, highly organised, and will possess strong time management skills enabling you to thrive in a dynamic environment.Responsibilities Include:
• Marketing planning and execution: under the guidance of the EMEA Product Marketing Managers, you will support devising & executing effective, innovative, and best-in-class EMEA GTM Plans for the RGG Studio and other SEGA IP product portfolio to meet/exceed set commercial goals and marketing campaign KPIs.
• Cross-functional team collaboration: working with the central and regional PR, Influencer, Community, Commercial, Trade, Events, Digital teams, and many others, you will help planning & executing all initiatives as per agreed KPIs under the stewardship of the EMEA Product Marketing Managers.
• Campaign assets production and localisation: assist the creative production of marketing assets (both physical and digital) in tandem with the internal Creative Services team and external agencies to allow a timely delivery to campaign partners. You will ensure all EMEA campaign material requirements are briefed, produced, and approved in a timely manner to deliver the EMEA strategy effectively as per the campaign roadmap for each product.
• Local territory distributor collaboration: Meet local territory-specific campaign requirements and work with distributors to develop BTL and trade plans maximising retail exposure for new releases and back catalogue.
• Budget management: support the EMEA Product Marketing Managers in tracking large product budgets effectively throughout the product lifecycle.
• Trade marketing support: assist local distribution partners to drive retail sales pre and post-launch by delivering their local promotional asset requirements as needed.
• Consumer and trade shows: support and/or attend all planned consumer and trade shows as needed, including planning and execution.
Knowledge, Skills & Experience:
• Minimum of 1-2+ years' experience in a marketing role within gaming, entertainment, or consumer products.
• Bachelor's Degree or equivalent experience in the field.
• Marketing campaign planning and execution experience, including budgeting.
• Effective oral and written communication skills and attention to detail.
• Ability to support initiatives with a focus on KPI / ROI metrics.
• Independent with the drive to take initiative with limited supervision.
• Proficient in PowerPoint and Excel.
• Experience working with Japanese corporations (not required, but a plus).
• Positive, professional, collaborative, and flexible attitude.
• A team player open to flexible hours, willing to work with multiple cross-functional departments across multiple time zones.
• Pro-activeness to think ahead and identify tasks that need to be carried out and the motivation to complete them on own initiative.
• A natural passion for the video games industry and knowledge of major Japanese video game franchises is a bonus but not essential
• Ability to work in person in Brentford, West London in a hybrid model with some ad-hoc domestic and international travels as required.
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you're a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you're pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform and build awareness through our inclusion and well-being staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
Position at SEGA European Head Office
Junior Product Marketing Manager EMEA – RGG Studio and other SEGA IP...
Hybrid – 2 days per week in the office, 3 days flexible. Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The EMEA Junior Product Marketing Manager (RGG Studio and other SEGA IP) is a newly created role and will join an expanding EMEA Product Marketing team to support the continued growth and development of SEGA of America titles to maximise the lifecycle of each launch across an ever-changing video games market. Reporting to the EMEA Product Marketing Managers and collaborating closely with the US Brand Pillar teams and other cross-functional teams based in EMEA, North America, and Japan, you will support the product management process across designated SEGA IP and the RGG Studio portfolio which includes the multi-million selling and award-winning Yakuza franchise.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much moreWhy You:
You will have some experience in a product marketing role within a multinational organisation and will be capable of supporting the planning and execution of marketing campaigns to drive the success of product lifecycles. You will have experience working cross-functionally with a wide range of internal and external stakeholders and managing multiple agencies. You will be detail-oriented, highly organised, and will possess strong time management skills enabling you to thrive in a dynamic environment.Responsibilities Include:
• Marketing planning and execution: under the guidance of the EMEA Product Marketing Managers, you will support devising & executing effective, innovative, and best-in-class EMEA GTM Plans for the RGG Studio and other SEGA IP product portfolio to meet/exceed set commercial goals and marketing campaign KPIs.
• Cross-functional team collaboration: working with the central and regional PR, Influencer, Community, Commercial, Trade, Events, Digital teams, and many others, you will help planning & executing all initiatives as per agreed KPIs under the stewardship of the EMEA Product Marketing Managers.
• Campaign assets production and localisation: assist the creative production of marketing assets (both physical and digital) in tandem with the internal Creative Services team and external agencies to allow a timely delivery to campaign partners. You will ensure all EMEA campaign material requirements are briefed, produced, and approved in a timely manner to deliver the EMEA strategy effectively as per the campaign roadmap for each product.
• Local territory distributor collaboration: Meet local territory-specific campaign requirements and work with distributors to develop BTL and trade plans maximising retail exposure for new releases and back catalogue.
• Budget management: support the EMEA Product Marketing Managers in tracking large product budgets effectively throughout the product lifecycle.
• Trade marketing support: assist local distribution partners to drive retail sales pre and post-launch by delivering their local promotional asset requirements as needed.
• Consumer and trade shows: support and/or attend all planned consumer and trade shows as needed, including planning and execution.
Knowledge, Skills & Experience:
• Minimum of 1-2+ years' experience in a marketing role within gaming, entertainment, or consumer products.
• Bachelor's Degree or equivalent experience in the field.
• Marketing campaign planning and execution experience, including budgeting.
• Effective oral and written communication skills and attention to detail.
• Ability to support initiatives with a focus on KPI / ROI metrics.
• Independent with the drive to take initiative with limited supervision.
• Proficient in PowerPoint and Excel.
• Experience working with Japanese corporations (not required, but a plus).
• Positive, professional, collaborative, and flexible attitude.
• A team player open to flexible hours, willing to work with multiple cross-functional departments across multiple time zones.
• Pro-activeness to think ahead and identify tasks that need to be carried out and the motivation to complete them on own initiative.
• A natural passion for the video games industry and knowledge of major Japanese video game franchises is a bonus but not essential
• Ability to work in person in Brentford, West London in a hybrid model with some ad-hoc domestic and international travels as required.
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you're a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you're pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform and build awareness through our inclusion and well-being staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
via Web3 Jobs
schedule_type: Full-timesalary: 126K–160K a yearwork_from_home: 1
Job Details p> br> /p>Job Location p> br> /p>Progress - Irvine, CA p> br> /p>Salary Range p> br> /p>$126,000.00 - $160,000.00 p> br> /p> strong> Description /strong> p> br> /p> strong>Must be able to commute to Irvine, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change). /strong> p> br> /p>SEGA. . . What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or
Job Details p> br> /p>Job Location p> br> /p>Progress - Irvine, CA p> br> /p>Salary Range p> br> /p>$126,000.00 - $160,000.00 p> br> /p> strong> Description /strong> p> br> /p> strong>Must be able to commute to Irvine, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change). /strong> p> br> /p>SEGA. . . What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog, Golden Axe, or the Persona series? . . . p> br> /p>When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs something we are very proud of and excited about as the market continues to... change. p> br> /p>New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future! p> br> /p>There s never been a more exciting time in the company s history to join SEGA! p> br> /p> strong>Qualifications /strong> p> br> /p> strong>Job Summary: /strong> p> br> /p>Sega of America is seeking a Manager of Commercial Analysis enthusiastic about the intersection between gaming and business. This position is focused on looking at sales data and other metrics to lead forecasting and other business decisions. It will work closely with commercial and planning teams to enhance existing models and drive discovery of new insights. p> br> /p> strong>Duties And Responsibilities /strong> ul> li>Take ownership and drive improvement of the forecasting process /li> ul> li>Communicate to related internal parties to understand key business questions for various projects across console, PC, and mobile /li> li>Use sales data and other metrics to build/improve sales curve models for internal and external titles /li> li>Summarize forecast, analysis, and other findings into materials to present to relevant stakeholders /li> li>Support post-launch review of titles by comparing forecast to actuals and isolating learnings for future forecasts /li> /ul> li>Lead analysis and research initiatives to drive growth in new opportunities for the business /li> ul> li>Drive insights to help formulate action plan for breaking into target growth territories /li> li>Guide internal discussions relating to current and emerging trends (e.g. subscription, GaaS, cloud gaming, NFT, metaverse) /li> li>Leverage competitor sales data and desktop research to model impact for scenario analysis /li> li>Develop ways to incorporate new market research insights into forecast modeling /li> /ul> li>Assist with yearly comprehensive report on the gaming market /li> li>Assist in answering internal sales data and market queries (e.g. competitor analysis) /li> li>Build relationships across the organization to strengthen inter-department communication and better understand context for analytic needs /li> /ul> p> br> /p> strong>Qualifications And Skills /strong> p> br> /p> ul> li>3-5 years of business analysis or forecasting experience /li> li>Experience taking ownership of projects and leading/managing team members to accomplish them /li> li>Gaming industry experience highly preferred /li> li>Ability to solicit information from key stakeholders and convert to appropriate and consistent messaging for target audiences /li> li>Ability to work in a highly organized manner with the proven and consistent capability of meeting tight deadlines with accuracy and attention to detail /li> li>Eagerness to learn the latest market trends, business model, technologies in the entertainment industry /li> li>Strong Microsoft Excel & PowerPoint skills /li> li>Ability to manage multiple projects in a fast-paced environment. /li> li>Effective oral and written communication skills /li> li>Strong quantitative and analytic skills /li> li>Bachelor s degree in economics, finance, or business /li> /ul> p> br> /p> strong>Preferred Skills /strong> p> br> /p> ul> li>Experience working with a Japanese game publisher or company. /li> li>A passionate gamer with deep knowledge of SEGA and ATLUS games. /li> /ul>When applying, mention the word CANDYSHOP to show you read the job post completely. This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they are human RNjYuMjQ5Ljc3Ljc0M
Show more details...
via Jora
posted_at: 3 days agoschedule_type: Full-time
Description
Position at SEGA European Head Office...
Product Marketing Manager EMEA – Sonic the Hedgehog franchise
Hybrid – 2 days per week in the office, 3 days flexible.
Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The EMEA Product Marketing Manager (Sonic)
Description
Position at SEGA European Head Office...
Product Marketing Manager EMEA – Sonic the Hedgehog franchise
Hybrid – 2 days per week in the office, 3 days flexible.
Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The EMEA Product Marketing Manager (Sonic) is a newly created role and will join an expanding EMEA Product Marketing team to support the continued growth and development of SEGA of America titles to maximise the lifecycle of each launch across an ever-changing video games market. Reporting to the EMEA Senior Product Marketing Manager and collaborating closely with Sonic Brand and Product Marketing teams based in North America and other cross-functional teams based in EMEA, North America and Japan, you will product manage designated Sonic the Hedgehog video game products including back catalogue titles.
This creative and commercial role involves working in tandem with distributors & partners across the EMEA region to grow and maximise the potential of the Sonic video game franchise throughout each product life cycle. Another key part of the role will be to achieve campaign synergy with other wider Sonic brand activations and initiatives outside of the video game vertical.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much more!
Why You:
You will have considerable experience working with AAA games or IP’s within the gaming, media or entertainment industries and will have a proven track record in marketing campaign planning and execution (ideally at pan-European level), as well as strong expertise in the production and delivery of campaign assets for both physical and digital products.
You will be a proactive team player with excellent presentation skills and an understanding of current video games media trends and the Western games market.
Responsibilities Include:
• Marketing planning and execution: collaborate closely with the Sonic Product and Brand Pillar team, devising and executing effective, innovative and best-in-class EMEA GTM Plans for the Sonic video game product portfolio to meet/exceed set commercial goals and marketing campaign KPIs. Identify campaign synergy with other wider Sonic brand activations and initiatives outside of the video game vertical to engage and acquire new players with the ultimate goal of growing the Sonic fan base.
• Cross functional team collaboration: work with the PR, influencer, community, commercial, trade, events, digital teams, external campaign partners and many others to ensure all plans are planned & executed as per agreed KPIs.
• Campaign assets production and localisation: collaborate with the Sonic Pillar team on the creative production of marketing assets (both physical and digital) to allow a timely delivery to agency and campaign partners. You will ensure all EMEA campaign material requirements are briefed in a timely manner to deliver the EMEA strategy effectively as per the campaign roadmap for each product.
• Local territory distributor collaboration: meet local territory specific campaign requirements and work with distributors to develop BTL and trade plans maximising retail exposure for new releases and back catalogue. Collaborating closely with our local distributors to provide support across all channels and ensure the set GTMs are fully executed regionally is a key part of the role.
• Commercial acumen: drive ongoing revenue with guidance of the commercial team to understand key sales opportunities for both new releases and back catalogue.
• Data driven marketing: ability to analyse varieties of data, identifying marketing trends, and apply data to produce fact-driven recommendations. Strong analytical skills a must to measure campaign effectiveness/ROI and adjust as needed.
• Budget management: manage large product budgets effectively, ensuring all spend is signed off, agreed and within budget, while maximising delivery and impact for all titles pre-launch, at launch and post launch.
• First party partnerships: secure support from key First Party partners (Sony, Nintendo, Microsoft, Valve etc.) throughout the product life cycle.
• Trade marketing support: develop a working knowledge of each key EMEA market, including their retail landscape, consumer profiles, trade marketing activities and pricing economics. Support their local needs to drive retail sales pre and post launch.
• Stakeholder management: develop and maintain productive working relationships with all teams within SOA to ensure marketing deadlines are achieved and commercial goals are met.
• Consumer and trade shows: plan and devise content requirements for all planned consumer and trade shows.
Knowledge, Skills & Experience:
• Minimum of 3-4+ years’ experience in a marketing role within gaming and or consumer products. Experience at a major game publisher or adjacent industry or category preferred.
• Bachelor’s Degree or equivalent experience in the field.
• Exceptional oral and written communication skills, with the ability to articulate a vision across various audiences.
• Demonstrable record of delivering integrated cutting-edge marketing plans to a high standard, hitting planned dates and within agreed budgets.
• Knowledge of the EMEA markets and differences in retail/media across the key European markets.
• Proven experience in working with multiple agency partners from briefing to managing and modifying campaign plans throughout the product life cycle.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Critical thinking skills and strong business acumen, with ability to quickly learn and apply learnings to daily decisions and executions.
• Must be detail oriented & highly organised, possess good time management skills and be able to multi-task & prioritise in a dynamic environment.
• Independent with drive to take initiative with limited supervision.
• Ability to leverage facts and data to influence large groups towards unified decisions.
• Proficient in PowerPoint and Excel.
• Interest in and passion for video games or entertainment a must. Playing experience and knowledge of Sonic titles, and/or in-depth knowledge of Japanese games a plus.
• Experience working with Japanese corporations (not required, but a plus).
• Positive, professional, collaborative, and flexible attitude.
• A team player open to flexible hours, willing to work with multiple cross-functional departments across multiple time zones.
• Ability to work in-person Brentford, West London in hybrid model with some ad-hoc domestic and international travels as required.
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you’re a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you’re pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform, and build awareness through our inclusion and well-being staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
Position at SEGA European Head Office...
Product Marketing Manager EMEA – Sonic the Hedgehog franchise
Hybrid – 2 days per week in the office, 3 days flexible.
Based at SEGA HQ in Brentford, London.
Why Us:
SEGA of America (SOA) is one of the leading interactive entertainment companies in the world, with its HQ based in Irvine, California, and a dedicated EMEA publishing team in London.
The EMEA Product Marketing Manager (Sonic) is a newly created role and will join an expanding EMEA Product Marketing team to support the continued growth and development of SEGA of America titles to maximise the lifecycle of each launch across an ever-changing video games market. Reporting to the EMEA Senior Product Marketing Manager and collaborating closely with Sonic Brand and Product Marketing teams based in North America and other cross-functional teams based in EMEA, North America and Japan, you will product manage designated Sonic the Hedgehog video game products including back catalogue titles.
This creative and commercial role involves working in tandem with distributors & partners across the EMEA region to grow and maximise the potential of the Sonic video game franchise throughout each product life cycle. Another key part of the role will be to achieve campaign synergy with other wider Sonic brand activations and initiatives outside of the video game vertical.
We believe that delivering the best games relies on having the best people, so we are constantly investing in our people through our benefits package, flexible working, and our community-focused, people-centric culture. Our industry-leading compensation and benefits include competitive salary and bonus schemes, private medical insurance, private dental insurance, health screening, electric car scheme, home technology scheme, Microsoft package discounts, and much more!
Why You:
You will have considerable experience working with AAA games or IP’s within the gaming, media or entertainment industries and will have a proven track record in marketing campaign planning and execution (ideally at pan-European level), as well as strong expertise in the production and delivery of campaign assets for both physical and digital products.
You will be a proactive team player with excellent presentation skills and an understanding of current video games media trends and the Western games market.
Responsibilities Include:
• Marketing planning and execution: collaborate closely with the Sonic Product and Brand Pillar team, devising and executing effective, innovative and best-in-class EMEA GTM Plans for the Sonic video game product portfolio to meet/exceed set commercial goals and marketing campaign KPIs. Identify campaign synergy with other wider Sonic brand activations and initiatives outside of the video game vertical to engage and acquire new players with the ultimate goal of growing the Sonic fan base.
• Cross functional team collaboration: work with the PR, influencer, community, commercial, trade, events, digital teams, external campaign partners and many others to ensure all plans are planned & executed as per agreed KPIs.
• Campaign assets production and localisation: collaborate with the Sonic Pillar team on the creative production of marketing assets (both physical and digital) to allow a timely delivery to agency and campaign partners. You will ensure all EMEA campaign material requirements are briefed in a timely manner to deliver the EMEA strategy effectively as per the campaign roadmap for each product.
• Local territory distributor collaboration: meet local territory specific campaign requirements and work with distributors to develop BTL and trade plans maximising retail exposure for new releases and back catalogue. Collaborating closely with our local distributors to provide support across all channels and ensure the set GTMs are fully executed regionally is a key part of the role.
• Commercial acumen: drive ongoing revenue with guidance of the commercial team to understand key sales opportunities for both new releases and back catalogue.
• Data driven marketing: ability to analyse varieties of data, identifying marketing trends, and apply data to produce fact-driven recommendations. Strong analytical skills a must to measure campaign effectiveness/ROI and adjust as needed.
• Budget management: manage large product budgets effectively, ensuring all spend is signed off, agreed and within budget, while maximising delivery and impact for all titles pre-launch, at launch and post launch.
• First party partnerships: secure support from key First Party partners (Sony, Nintendo, Microsoft, Valve etc.) throughout the product life cycle.
• Trade marketing support: develop a working knowledge of each key EMEA market, including their retail landscape, consumer profiles, trade marketing activities and pricing economics. Support their local needs to drive retail sales pre and post launch.
• Stakeholder management: develop and maintain productive working relationships with all teams within SOA to ensure marketing deadlines are achieved and commercial goals are met.
• Consumer and trade shows: plan and devise content requirements for all planned consumer and trade shows.
Knowledge, Skills & Experience:
• Minimum of 3-4+ years’ experience in a marketing role within gaming and or consumer products. Experience at a major game publisher or adjacent industry or category preferred.
• Bachelor’s Degree or equivalent experience in the field.
• Exceptional oral and written communication skills, with the ability to articulate a vision across various audiences.
• Demonstrable record of delivering integrated cutting-edge marketing plans to a high standard, hitting planned dates and within agreed budgets.
• Knowledge of the EMEA markets and differences in retail/media across the key European markets.
• Proven experience in working with multiple agency partners from briefing to managing and modifying campaign plans throughout the product life cycle.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Critical thinking skills and strong business acumen, with ability to quickly learn and apply learnings to daily decisions and executions.
• Must be detail oriented & highly organised, possess good time management skills and be able to multi-task & prioritise in a dynamic environment.
• Independent with drive to take initiative with limited supervision.
• Ability to leverage facts and data to influence large groups towards unified decisions.
• Proficient in PowerPoint and Excel.
• Interest in and passion for video games or entertainment a must. Playing experience and knowledge of Sonic titles, and/or in-depth knowledge of Japanese games a plus.
• Experience working with Japanese corporations (not required, but a plus).
• Positive, professional, collaborative, and flexible attitude.
• A team player open to flexible hours, willing to work with multiple cross-functional departments across multiple time zones.
• Ability to work in-person Brentford, West London in hybrid model with some ad-hoc domestic and international travels as required.
Our Commitment to Equity, Diversity, Inclusion & Belonging:
At SEGA, we celebrate diversity and believe in a diverse, inclusive, and equitable world in which everyone feels valued and respected regardless of what they look like or where they come from. Whether you’re a prospective employee or a full-time member of staff, we want you to feel involved and supported in all aspects of our work and to have amazing opportunities during your time with us regardless of your background. We welcome people regardless of age, race, ethnicity, disability, gender identity and expression, sexual orientation, neurotype, socioeconomic background, and whether you’re pregnant or on family leave.
SEGA is a place where staff have a voice which is integral to our success as a business. Our inclusive, passionate people are empowered to educate, inform, and build awareness through our inclusion and well-being staff-led values groups which include DEN (Disability Employee Network), RISE (Reinforcing Inclusion through Solidarity and Equality), Women at SEGA, PRIDE, SEGA Minds (group supporting mental health), Momiji (group that celebrates our Japanese heritage, language, and culture) and VIBE (our social and engagement committee Show more details...
via ZipRecruiter
schedule_type: Full-timesalary: 67K–101K a year
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$67,000.00 - $101,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside
Job Details
Job Location...
Burbank Office - Burbank, CA
Salary Range
$67,000.00 - $101,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Sr. Brand Manager, the Associate Marketing Manager, Licensing will be a critical function on the brand marketing team, serving as the primary liaison between marketing and SEGA of America's licensing team. This function will be responsible for driving core brand initiatives as per strategy defined by the brand director, as well as supporting the licensing divisions needs for content, strategy plans and general day to day support across SEGA's various businesses including games, film, TV, animated content, events, music, and emerging opportunities. This person will work with the Brand, Licensing, Partnerships and Marketing teams to provide support and help grow the overall Sonic brand, and Licensing business.
This position will assist in the development and execution of global brand/licensing strategies with the goal of "celebrating the Sonic IP and entertaining, engaging, and educating new and existing audiences worldwide." The role will require experience in brand management, consumer marketing and licensing, with the following areas-global campaign development, creative strategy and creative development, global 'halo-brand development', consumer marketing, licensee management, executional tracking/coordination and launching consumer products.
Duties and Responsibilities:
• Collaborate on development of brand and marketing strategies for the overall Sonic brand and various areas of the Sonic business via lifecycle management, with a focus on how to best support Licensing partners of Sonic and their marketing plans.
• Ensure business plan goals are met and budget management is achieved while maximizing global campaign effectiveness.
• Partner closely with the cross functional and international teams to ensure marketing, licensing and partner marketing executions are integrated and aligned with the project's strategic and financial goals.
• Drive and maintain the development of creative for campaigns, creative strategy/asset production, digital content, channel, promotions and licensing partnership opportunities.
• Serve as the point person for licensing marketing strategy and plan development to support the overall brand, and various internal Sonic teams and external partners.
• Be the key liaison between Brand Marketing and Licensing department
• Take lead on licensing programs that are more marketing focused including leading internal conversations and acting as main point of contact for calls and meetings with partners
• Deliver brand plan and calendar to licensing team on regular basis and as needed for specific licensing opportunities
• Participate in bi-weekly licensing team meetings and meet with Licensing managers as needed to stay informed on licensing programs and needs
• Take lead, and manage, all licensing-based marketing approvals
• Lead and manage a brand marketing specific bank of merchandise that can be used for giveaways, and other promotional needs
• Work with licensing team to secure products from licensees
• Provide weekly updates to brand & licensing teams
• Support in various consumer research and business data analysis projects to intelligently develop marketing strategies & franchise planning.
• Provide full support to licensing/marketing events as needed
• Maintains creative agencies, media agencies, event agencies, and promotional partnerships as needed for licensing plans
• Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans.
Qualifications and Skills:
• Proven track record of highly creative and imaginative campaigns showing strong results.
• 3-4+ years' experience in marketing in a variety of roles potentially including game publisher marketing, licensing companies, and/or consumer products is a plus.
• Experience with products that have large consumer following in both domestic and international marketing campaigns spanning across various entertainment mediums (film, television, games, publishing)
• Bachelor's Degree or equivalent experience in the field.
• Experience working on major global gaming and/or entertainment brands with proven track record to achieve business goals.
• Experience global marketing campaigns from the research and positioning stage through go-to-market and post-launch management.
• Knowledge of the Sonic brand along with games/entertainment industries.
• Ability to build compelling presentations in Powerpoint including global brand/marketing plans, pitch/sales decks and other similar content
• Ability to utilize budgeting programs (such as MS Excel), and analyze global budgets w/ some P&L experience.
• Strong presentation skills including development utilizing programs such as MS PowerPoint, to help ideate and global brand plans.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Must provide evidence of ability to manage multiple projects with various teams in a fast-paced environment.
• Highly effective oral and written communication skills, attention to detail and presentation skills to executive level team members.
• Positive and professional attitude.
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Creative agency and media agency background is a plus.
• Must have experience working in a global environment.
• Willing to work overtime and conduct meetings with Europe and Japan at off hours.
• Occasional work over the weekend and travel may be required.
Preferred Skills:
• Microsoft Suite (including strong PowerPoint skills).
• A/V creative process (including Key Art and trailer development).
• Video game industry knowledge.
• Digital and Traditional marketing (including Performance Marketing, Print and OOH).
• Retail Marketing experience is a plus
• Knowledge and understanding of licensing business a plus Show more details...
Job Location...
Burbank Office - Burbank, CA
Salary Range
$67,000.00 - $101,000.00
Description
Must be able to commute to Burbank, CA on a hybrid work model in January 2023 (Tues/Wed office days, subject to change).
SEGA of America, Inc. a rapidly expanding video games publisher and developer within the western market, and is the US arm of SEGA Sammy, a world leader in the provision of interactive entertainment both inside and outside the home. SEGA develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms such as Xbox, PlayStation platforms, Nintendo platforms, PC and wireless devices.
SEGA... What do you think of when you hear that word? Do you think of the console with the iconic, harmonized voice fire ups or do you think of the countless gaming hits from Sonic the Hedgehog to Golden Axe to the Persona series?
When we think of SEGA, we think of its evolution as a pioneer in the video game market to one of the most prominent video game developers and publishers ever! Globally, SEGA has over 5,000 employees passionately working to bring the best gaming entertainment to players around the planet. We have one of, if not the richest, portfolio of original IPs - something we are very proud of and excited about as the market continues to change. New streaming technologies and shifts in the retail landscape are well poised for what will be the most disruptive and innovative time in our industry. Our IP strategy positions us well for this, and we are enthusiastic about the future!
There's never been a more exciting time in the company's history to join SEGA!
Qualifications
Job Summary:
Reporting to the Sr. Brand Manager, the Associate Marketing Manager, Licensing will be a critical function on the brand marketing team, serving as the primary liaison between marketing and SEGA of America's licensing team. This function will be responsible for driving core brand initiatives as per strategy defined by the brand director, as well as supporting the licensing divisions needs for content, strategy plans and general day to day support across SEGA's various businesses including games, film, TV, animated content, events, music, and emerging opportunities. This person will work with the Brand, Licensing, Partnerships and Marketing teams to provide support and help grow the overall Sonic brand, and Licensing business.
This position will assist in the development and execution of global brand/licensing strategies with the goal of "celebrating the Sonic IP and entertaining, engaging, and educating new and existing audiences worldwide." The role will require experience in brand management, consumer marketing and licensing, with the following areas-global campaign development, creative strategy and creative development, global 'halo-brand development', consumer marketing, licensee management, executional tracking/coordination and launching consumer products.
Duties and Responsibilities:
• Collaborate on development of brand and marketing strategies for the overall Sonic brand and various areas of the Sonic business via lifecycle management, with a focus on how to best support Licensing partners of Sonic and their marketing plans.
• Ensure business plan goals are met and budget management is achieved while maximizing global campaign effectiveness.
• Partner closely with the cross functional and international teams to ensure marketing, licensing and partner marketing executions are integrated and aligned with the project's strategic and financial goals.
• Drive and maintain the development of creative for campaigns, creative strategy/asset production, digital content, channel, promotions and licensing partnership opportunities.
• Serve as the point person for licensing marketing strategy and plan development to support the overall brand, and various internal Sonic teams and external partners.
• Be the key liaison between Brand Marketing and Licensing department
• Take lead on licensing programs that are more marketing focused including leading internal conversations and acting as main point of contact for calls and meetings with partners
• Deliver brand plan and calendar to licensing team on regular basis and as needed for specific licensing opportunities
• Participate in bi-weekly licensing team meetings and meet with Licensing managers as needed to stay informed on licensing programs and needs
• Take lead, and manage, all licensing-based marketing approvals
• Lead and manage a brand marketing specific bank of merchandise that can be used for giveaways, and other promotional needs
• Work with licensing team to secure products from licensees
• Provide weekly updates to brand & licensing teams
• Support in various consumer research and business data analysis projects to intelligently develop marketing strategies & franchise planning.
• Provide full support to licensing/marketing events as needed
• Maintains creative agencies, media agencies, event agencies, and promotional partnerships as needed for licensing plans
• Champion and evolve the voice of the Sonic the Hedgehog brand for our core audience and the next generation of fans.
Qualifications and Skills:
• Proven track record of highly creative and imaginative campaigns showing strong results.
• 3-4+ years' experience in marketing in a variety of roles potentially including game publisher marketing, licensing companies, and/or consumer products is a plus.
• Experience with products that have large consumer following in both domestic and international marketing campaigns spanning across various entertainment mediums (film, television, games, publishing)
• Bachelor's Degree or equivalent experience in the field.
• Experience working on major global gaming and/or entertainment brands with proven track record to achieve business goals.
• Experience global marketing campaigns from the research and positioning stage through go-to-market and post-launch management.
• Knowledge of the Sonic brand along with games/entertainment industries.
• Ability to build compelling presentations in Powerpoint including global brand/marketing plans, pitch/sales decks and other similar content
• Ability to utilize budgeting programs (such as MS Excel), and analyze global budgets w/ some P&L experience.
• Strong presentation skills including development utilizing programs such as MS PowerPoint, to help ideate and global brand plans.
• Ability to leverage quantitative analytic measures, build business cases to support initiatives and focus on KPI / ROI metrics.
• Must provide evidence of ability to manage multiple projects with various teams in a fast-paced environment.
• Highly effective oral and written communication skills, attention to detail and presentation skills to executive level team members.
• Positive and professional attitude.
• Independent worker with little or no supervision required and willingness to navigate areas of unfamiliarity.
• Creative agency and media agency background is a plus.
• Must have experience working in a global environment.
• Willing to work overtime and conduct meetings with Europe and Japan at off hours.
• Occasional work over the weekend and travel may be required.
Preferred Skills:
• Microsoft Suite (including strong PowerPoint skills).
• A/V creative process (including Key Art and trailer development).
• Video game industry knowledge.
• Digital and Traditional marketing (including Performance Marketing, Print and OOH).
• Retail Marketing experience is a plus
• Knowledge and understanding of licensing business a plus Show more details...
Norton safe Web