Eltiempo.com is a news and information website based in Colombia, South America. It covers a wide range of topics, from national and international politics, to business, sports, entertainment, and lifestyle. It also offers in-depth coverage of the Colombian economy and its most important sectors, such as energy, tourism, and agriculture. The site provides up-to-date news, analysis, and opinion pieces from top experts in the field. Additionally, eltiempo.com offers an extensive archive of multimedia content, such as video and audio reports. It also has a range of interactive features and tools, such as polls and forums, to allow users to engage in the conversation.

The group has links with other sectors and owns many other companies. The companies not mentioned below are Liinus Van Pelt SAS (0,002 %) and Inverprogreso with 0,0000004 % of shares.colombia.mom-gmr.orgEl Tiempo belongs to the El Tiempo S.A. publishing house, which consists of five Grupo Aval companies, founded by the businessman, Luis Sarmiento Angulo.

However, the growth of advertising revenue was not simply the result of decisions made by Eduardo Santos. This new economic situation transformed the press business in the country. Abel, C. (1987).redalyc.orgOn the contrary, El Tiempo was a financially independent newspaper whose revenue came from the sale of newspaper issues, subscriptions, and above all, from advertising.

Keywords: Colombia, newspapers, journalism, advertising, press advertising, advertising printing machines, printing workshops. En la primera parte, exploro los ingresos y gastos de El Tiempo.redalyc.orgI argue that faster printing technologies and means of transportation enabled El Tiempo to expand its format and enlarge its circulation.