Adweek

Adweek is an industry-leading media brand, covering the latest news and trends in advertising, marketing, and media. It offers exclusive insights, in-depth analysis, and inspiring ideas from the world's most important marketers and creators. Adweek covers topics such as data and analytics, creative campaigns, technology and innovation, culture, media, and more. It also hosts events and awards programs, providing an invaluable forum for networking, learning, and celebrating the industry's best work. Adweek is the recognized leader in delivering the most comprehensive and engaging coverage of the advertising and marketing world.

It’s an incredible opportunity to listen in, ask and receive advice and life lessons on leadership, collaboration, mental fortitude and how to navigate opportunity and adversity.youtube.comInspired by Adweek’s coveted Most Powerful Women in Sports awards franchise, the biweekly livestream video series spotlights the world’s leading sports figures both on and off the field.

Regular topics include analysis of news topics, insight into technology and agency news, helpful infographics, and coverage of brand marketing campaigns.magazines.comFounded in 1978, each issue of Adweek contains comprehensive information about trending topics and offers coverage of breaking and relevant news.

  • Encrypted
    Site is Encrypted

  • Country
    Hosted in United States

  • City
    Boardman, Oregon

  • Latitude\Longitude
    45.8491 / -119.714    Google Map

  • Traffic rank
    #1,138 Site Rank

  • Site age
    29 yrs old

  • Site Owner information
    Whois info

  • CEO
    Juliette Morris

  • Chief Content Officer
    Ann Marinovich

  • Categories
    Global advertising

  • Frequency
    Weekly, with multiple editions

  • Year founded
    1979

  • Company
    Shamrock Capital

  • Based in
    New York City,,,New York

  • Language
    English

Traffic rank
#1,138
Site age
29 yrs
Location
United States
Popular Questions for Adweek
Newest job postings for Adweek
via AdWeek Jobs schedule_type: Full-timesalary: 85K–125K a year
ABOUT US Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders ABOUT US

Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their jobs better.

OUR VALUES

Act With Integrity

Empower Growth

Advance Diversity, Equity & Inclusion

Cultivate Community

We Succeed Together

Challenge Ourselves Daily

ABOUT THE ROLE

Adweek is seeking a Director, Editorial Newsletters to lead the development, product roadmap and editorial of newsletters.

The person in this role will be a storytelling savant with the data chops needed to understand and adapt based on how that storytelling translates to creating engaging, relevant and insightful content. The idea content has experience developing and executing on highly effective, editorially rich newsletters.

The position requires a dynamic, collaborative relationship with the content, product and analytics teams; and a willingness to try new tactics, and an interest in training others in best practices. This is not a role for someone ready to step into preexisting functions, but for someone who is ready and eager to set a new standard of excellence.

Adweek will be looking for clear examples of past successes, exceptional editing skills and strong, engaging copy that provides a superb experience for newsletter readers.

This role will be a hybrid role based out of the New York City office.

HERES WHAT YOU’LL BE WORKING ON
• Lead Adweek’s editorial newsletter strategy across the newsroom and for every vertical, and reimagining what success looks like for each one
• Write multiple Adweek newsletters per week in an engaging, on-brand voice
• Evaluate data and results and adapting strategies based on that data
• Develop ideas around formatting and working with developers to deliver a high-performance, best-in-class experience for readers
• Lead product roadmap map and development of newsletters including design and revenue opportunities
• Work with and train the content team on newsletter best practices

YOU OWN THIS IF YOU HAVE
• 5+ years of experience in journalism, with a strong focus on writing newsletters and developing strategy
• Experience in utilizing data and analytics, and a willingness to leverage those insights to improve performance
• Experience in leadership roles in editorial newsrooms and training others
• Excellent editing and writing skills, and the ability to be both creative and on-brand when writing Adweek newsletters
• An understanding of the marketing and advertising ecosystem

COMPENSATION & BENEFITS
• Salary Details: $85,000 -$125,000 - The salary range represents the Company’s good faith and reasonable estimate of the range of possible compensation at the time of posting. Actual compensation will be dependent upon a number of factors, including but not limited to, the candidate’s relevant experience, qualifications, and location.
• Medical, Dental & Vision Benefits
• 401K, including Roth, with a discretionary company match
• Company paid Life/AD&D Insurance
• Unlimited PTO
• Mandatory Time Off Day (once a month)
• Winter Break Closure
• LinkedIn Learning Corporate Subscription
• Tuition Reimbursement
• Free digital subscription to Adweek and access to Adweek virtual & digital events!

WE ARE AN EQUAL OPPORTUNITY EMPLOYER. Applicants and employees are considered for positions and are evaluated without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, genetic information, military or veteran status, marital status, mental or physical disability or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved
Show more details...
via AdWeek Jobs posted_at: 9 days agoschedule_type: Full-time
ABOUT US Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders ABOUT US

Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their jobs better.

OUR VALUES

Act With Integrity

Empower Growth

Advance Diversity, Equity & Inclusion

Cultivate Community

We Succeed Together

Challenge Ourselves Daily

ABOUT THE ROLE

Adweek is seeking an Optimizations Manager to join the subscriptions team. As an Optimization Manager you will be responsible for the delivery of an optimization program and resulting insights that will inform business decisions supporting the growth of the subscriptions business. This is an exciting role for someone looking to work in a collaborative, fast-paced environment and be a key player within a dynamic team focused on driving revenue. This role will report to the SVP, Audience Development and Marketing.

This role will be a hybrid role based out of the New York City office.

HERES WHAT YOU’LL BE WORKING ON
• Define and execute A/B or multivariate tests, monitoring the results and ensuring statistical significance whenever possible.
• Present results of any testing and provide strong recommendations for next steps. Present information in a concise, logical manner
• Review and benchmark against competitors, both inside and outside news media to identify potential opportunities
• Work closely with stakeholders in order to identify and prioritize testing opportunities
• Manage and maintain the experimentation roadmap for each step of the customer journey that includes desktop and mobile conversion rate, subscriber onboarding, engagement and retention; and cross-selling digital experience.
• Embody “test and learn”, “data-driven” and “personalization” culture and mentality to drive results.

YOU OWN THIS IF YOU HAVE
• 5+ years' experience ideally at a media or subscriptions company
• BA/BS in Marketing or related field
• Experience working with product or marketing teams.
• Excellent communication skills with the ability to convey complex ideas and generate buy-in from key stakeholders
• Excellent analytical skills with the ability to identify relevant data to inform decisions effortlessly.
• Experience managing multiple projects and stakeholders in a structured and logical way to ensure you’re always delivering the right work at the right time
• Exceptional communication and project management skills
• Familiarity with WordPress, Zephr and Monday.com a plus

COMPENSATION & BENEFITS
• Salary Details: $90-110K - The salary range represents the Company’s good faith and reasonable estimate of the range of possible compensation at the time of posting. Actual compensation will be dependent upon a number of factors, including but not limited to, the candidate’s relevant experience, qualifications, and location.
• Medical, Dental & Vision Benefits
• 401K, including Roth, with a discretionary company match
• Company paid Life/AD&D Insurance
• Unlimited PTO
• Mandatory Time Off Day (once a month)
• Winter Break Closure
• LinkedIn Learning Corporate Subscription
• Tuition Reimbursement
• Free digital subscription to Adweek and access to Adweek virtual & digital events!

WE ARE AN EQUAL OPPORTUNITY EMPLOYER. Applicants and employees are considered for positions and are evaluated without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, genetic information, military or veteran status, marital status, mental or physical disability or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved
Show more details...
via AdWeek Jobs schedule_type: Full-time
ABOUT US Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders ABOUT US

Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing... community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their jobs better.

OUR VALUES

Act With Integrity

Empower Growth

Advance Diversity, Equity & Inclusion

Cultivate Community

We Succeed Together

Challenge Ourselves Daily

ABOUT THE ROLE

As VP Sales, you will be an individual contributor who will be responsible for overseeing, managing, and driving revenue through relationship building and a keen understanding of Adweek solutions and value proposition. In addition, this role requires a consultative and solutions-oriented approach, working with each potential and existing client to understand their needs, goals, and budget, in the aim of creating a lasting and fruitful partnership whenever possible.

Reporting to the SVP Ad Sales, you will work alongside a team of seasoned ad sales professionals supported by our incredible client services teams. As an individual contributor, you will be responsible for working in collaboration across the company and externally to drive to individual and team revenue goals.

This role will be a hybrid role based out of the New York City office.

HERES WHAT YOU’LL BE WORKING ON

Accounts & Revenue
• Promote and maintain a positive rapport with clients to maximize potential opportunities, identify customer needs, and further develop key initiatives to grow revenue
• Ensure clients are well-served through excellent communication and appropriate involvement of management
• Achieve quarterly and annual revenue goals through successful execution of sales strategy
• Develop business plan related to key accounts, new business, and identify growth opportunities in the marketplace
• Exhibit strong understanding of Adweek’s value proposition through marketplace reconnaissance and knowledge of competitive landscape
• Function as a knowledgeable resource for clients, keeping up to date on the latest industry developments and challenges to provide exceptional support and direction
• Build market share, expand distribution, and implement programs that will not only meet the needs of the client’s requirements but will support Adweek’s strategic plan
• Grow and maintain strong decision maker to practitioner relationships with key accounts
• Identify, quantify, and develop growth opportunities at key accounts and communicate findings to the management team

Culture
• Contribute to improvement of internal processes and efficiencies
• Work collaboratively across all Adweek departments
• Celebrate teammate, departmental, and company wins

YOU OWN THIS IF YOU HAVE
• Minimum 5 years of experience preferred in media, publishing, advertising sales, related sectors
• Experience preferred within the business media category or adjacent industry
• Demonstrated record of ad sales growth, digitally-led, multi-platform selling (preferably, including multi-channel)
• High-level, respected relationships with key clients, AORs and industry services
• A plus if you have existing marketer relationships within the B2B tech space, specifically at IBM
• Vertical knowledge of media assets in the Adweek portfolio: print, digital (including podcast), custom/branded content and events/experiential (live and virtual)
• Salesforce CRM knowledge a must
• Demonstrated record of client-solutions-oriented idea generation in the media space
• Superior communication skills, written and verbal
• Ability to work collaboratively with the leaders of other business lines in a multi-faceted media company

COMPENSATION & BENEFITS
• Salary Details: The salary range represents the Company’s good faith and reasonable estimate of the range of possible compensation at the time of posting. Actual compensation will be dependent upon a number of factors, including but not limited to, the candidate’s relevant experience, qualifications, and location.
• Medical, Dental & Vision Benefits
• 401K, including Roth, with a discretionary company match
• Company paid Life/AD&D Insurance
• Unlimited PTO
• Mandatory Time Off Day (once a month)
• Winter Break Closure
• LinkedIn Learning Corporate Subscription
• Tuition Reimbursement
• Free digital subscription to Adweek and access to Adweek virtual & digital events!

WE ARE AN EQUAL OPPORTUNITY EMPLOYER. Applicants and employees are considered for positions and are evaluated without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, genetic information, military or veteran status, marital status, mental or physical disability or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved
Show more details...
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