Visitcalifornia.com is the official tourism website of California, offering a wealth of information to travelers planning a trip to the Golden State. The website is a comprehensive resource featuring stunning images, inspiring stories, and practical travel advice to help visitors explore the diverse attractions and experiences the state has to offer. From its iconic cities like Los Angeles and San Francisco to its breathtaking natural wonders such as Yosemite National Park and the stunning coastline, Visitcalifornia.com provides a glimpse into the endless possibilities for adventure, relaxation, and discovery in California. Whether seeking outdoor adventures, cultural experiences, or simply a relaxing getaway, this website is the ultimate guide to planning an unforgettable trip to California.

Take a closer look at the countries most inspired to live the California Dream to find the latest visitation and spend forecasting data and more. Global Market Profiles | Visit Californiaindustry.visitcalifornia.comVisit California operates a global marketing program in 14 markets around the world, each with its own distinct characteristics that inform nuanced strategy and messaging.

Mexico is a clear-cut top priority market in 2022. It is California’s largest international market by volume, and Mexicans have traveled to California by air throughout the pandemic.industry.visitcalifornia.comThe mission represented Visit California’s largest delegation to an international destination ever and the first time two board officers joined a mission.

Visit California is a nonprofit organization that drives demand for California as a travel destination, increasing visitor spending in the state.vote.visitcalifornia.comIn 2019, California’s tourism industry gave a resounding “Yes” to the Visit California Marketing Renewal, passing with 95% of votes in favor.